Sales Insight Emails - Operational?

Ayan_Talukder · ‎01-14-2016

Hi everyone,

Wanted to inquire on a question that has come up from our sales team. Does Marketo mark all emails deployed from Sales Insight in Salesforce as operational? Are emails that are blacklisted in Marketo still sent a 1:1 email from the sales team? Thanks for the help!

Robert_Solis1 · ‎01-14-2016

Hi Ayan,

Here is a link that breaks down how Emails are handled when sent through various options available.

How Does Marketo Decide Whether a Lead Should Receive Email or Not?

Specifically for Sales Emails sent through Sales Insight in Salesforce, the Emails are never treated as operational as they are being sent through Marketo as a background Campaign and evaluated similarly as a Marketing Email.

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