I'm in the midst of a renewal RFP with Marketo where we are so badly wanting to stay w/ Marketo, and so in doing an apples to apples comparison between Marketo, Eloqua, and Pardot/Mktg Cloud platforms, I'm trying to figure out where to play defense.
I'm trying to poke legitimate holes in the competition in relation to Sales Insight.
Eloqua has a lesser platform called Profiler, but I haven't seen what similar platform Pardot may have to Marketo Sales Insight. Does anyone have any knowledge of this - or better yet, how it pales in comparison. SFDC did not provide any details here.
Check the below link. Not sure how much it's helpful:
Also, here is the screenshot from Marketo's sales videos that why Marketo wins over Pardot and Eloqua: