Resending opened emails

Level 1

Resending opened emails

Hi all. I sent an email out for a CE class and we got a small response so I would like to resend the email. Can I do this without cloning and making another folder? I have searched around but don't see how I can do this. Please help

Level 10

Re: Resending opened emails


You can surely resend the same email, assuming you abide by communication limits. However, a couple things to consider:

- if you clone the email, it becomes a new email asset and you can gather more analytics if you compare the first email to the new one.

- if you had a low response rate for the email, I would refrain from sending the same exact email content again. Instead, wait some time and try different messaging in hopes it resonates more.