Report that shows campaign/event success

[Anonymous]

Curious if there is a report that will show me campaign/event success quarterly.  I dont want to see which contacts achieved success just overall campaign success.  Any suggestions?

[Anonymous]

Hi Erin,
The Program Performance report in analytics will show Total Successes and a percentage on a program by program basis

Is this what you were looking for?

Will

[Anonymous]

Hey Will,

Not sure if that will work.  I need to be able to report on the OVERALL success of our email, tradeshows and events on a quarterly basis.  So the sum of all of the emarketing programs for a whole quarter etc.  Does that make sense?

[Anonymous]

Hi Erin,
Are you just looking for totals on that report?

[Anonymous]

Success totals.  So total success for all of the email campaigns sent for Q4 out of x amount sent.  Total Sucess (attended webinar, vs registered for Q4.  SOmething that will measure overall how email campaigns did etc.

[Veronica_Holme4]

Erin, I think you can achieve what you are after using a combination of program performance report filtered by channel. The program performance will give you all the successes in all programs run in that quarter, and if you've been diligent using programs, each program will have a channel associated with it, so you can filter all your reports by channel, e.g email programs, or event programs, or webinars.