Hello,
I am attempting to find an automated way within marketo to populate an account lookup field on the lead object in salesforce. I have heard that some people use marketo to populate these values and was wondering if anyone in the community has attempted this before.
Cheers,
Abdallah
Yes you can populate lookup fields with Marketo, but you have to populate them with the SFDC ID of the object. So for example, if you want to populate an account lookup field with the account "ABC, Inc." in Marketo, do not put "ABC, Inc.", put the ID for the ABC, Inc.