I'm trying to find they best way to set up a campaign where I can send 4 different emails to 1 list based on specific criteria. The emails are similar but vary slightly based on which "employee" they are coming from.
I have a column in my spreadsheet that indicates which lead needs to receive the email from which employee. Based on this, is there a way to set up a campaign that can take that information from ONE list then deliver the 4 different emails accordingly?
As Sanford suggested, you can build out a Segmentation then leverage Dynamic Content so that the recipient will receive the relevant email based on the Segment they are a part of. Or if you don't want to build a new Segmentation, you can just use Choices in the Send Email flow step of a Smart Campaign to differentiate emails based on a field value (or specific email addresses).