This is an interesting article and would love to know group thoughts on “No More Email from Your SaaS App? Introducing GMail Tabbed Inbox and Categories” http://sixteenventures.com/saas-marketing-gmail-tabbed-inbox! How would Marketo emails do with this?
We published a blog post on this here: http://land.beachheadmarketing.com/blog/bid/304434/How-Marketers-Win-from-the-New-Gmail-Inbox
Personally I think its overblown: I've found I'm reading emails that previously never reached my span of attention. Google wants its users to spend more time in Gmail and this accomplishes that.
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