Metadescription different between actual email and marketo

[Anonymous]

Hi guys,

Just to make sure my terminology is clear - when I say "metadescription" what I mean is the preview text that shows up in an email, i.e.

"Save the Date - Our Web Clinic! You're invited to our upcoming Web Cl..."

The bolded part would be the subject, the following part would be the preview text / metadescription.

OK, now to the problem:

I have a metadescription set to this text:

You're invited to our Web Clinic: {{my.WebinarName1}}  

   View this email in your browser.

Accessing this by going edit email -> clicking on the header area -> changing from HTML to Text and editing it there.

However, I'm still receiving emails with different meta text, that is:

You're invited to our {{my.WebinarName1}} Web Clinic

How do I make sure the metadescription matches what I want it to be?

Thanks!

Andrew

[Grégoire_Miche2]

Hi Andrew,

Have also updated the text version of your email ?

-Greg

[Anonymous]

Yep, but the text that is showing up in the preview wasn't in the main-body email text either.

[Grégoire_Miche2]

Hi Andrew,

This is weird. The preview text is captured form the first text that appears in the email that is sent. Can it be that something is hard-coded in your email template ?

-Greg

[Justin_Cooperm2]

This is called the "pre header" of the email and the way email clients display this is by grabbing the first innerText that appears in the HTML version of the email. Has nothing to do with the TEXT version of the email. Re: Pre-headers - How to add, and where to start​

[Grégoire_Miche2]

Hi Justin,

Yes, I know, but I was trying to find a reason why another value would show up

-Greg

[Anonymous]

I'll make matters more complicated - the problem is only happening in mobile (??)

thoughts?

[Anonymous]

Nevermind, not on mobile, and found most of the problem. The HTML source had the wrong text in it and was feeding it. Justin is right on. However, I can't get the preheader text to disappear in the main email now.

It should say:

Email Subject correct_preheader_text...

View this email in your browser.

Main_body

Instead, it says:

Email Subject correct_preheader_text...

View this email in your browser.

correct_preheader_text

Main_body

The HTML is this:

<div class="preHeaderHide" style="display: none;">One week till our Web Clinic: {{my.WebinarName1}}. Register now!   </div>

<p>    View this email in your <a style="text-decoration: none; color: #0076bb;" href="{{system.viewAsWebpageLink}}">browser.<br /> <br /></a></p>

Thanks so much for your help!

Andrew

[Anonymous]

Nevermind all - I have solved it. Thanks a lot guys!

Andrew

[Josh_Hill13]

Are you saying the token is appearing instead, or that the wrong text is appearing?