Merging lead activity from different properties

[Anonymous]

We just completed an internal POC of a new integration between Bloomfire and Marketo. We were able to successfully watch lead activity in a Bloomfire community stream into Marketo!

However, there are quite a few unknowns we need to resolve before we're ready to go to market:

• Will lead activity from Bloomfire get merged with their other activity in Marketo? 
• Can clients pass other parameters (user id/email, campaign info, etc.) to Bloomfire from another digital property (email campaign, website, etc.)? 
• Can Bloomfire pass other attributes we know about the end-user to Marketo? 

Essentially, we need to answer the question: What are all the ways we can add value for marketers by integrating their Marketo and Bloomfire instances? 

Hoping to speak with a product / technical resource. Please contact me at omri@bloomfire.com. Thanks!

[Josh_Hill13]

What is bloomfire?

What attributes do you have that you want to give to Marketo?

Have you spoken with the Marketo Partner folks and the developer.marketo.com team?

[Anonymous]

Hi Josh, 

I'm desperate to talk to someone from Marketo. This is the only channel I've found where I can even post my question where it won't be rejected because I don't have the right support level.

Any idea how I can contact someone?

Thanks!
Omri

[Anonymous]

Will lead activity from Bloomfire get merged with their other activity in Marketo?
- I need a little bit more information to answer this question. Are you sending in data with Munchkin?  

Can clients pass other parameters (user id/email, campaign info, etc.) to Bloomfire from another digital property (email campaign, website, etc.)? 
- You can query lead, activity, and list data from Marketo REST API: 
http://developers.marketo.com/documentation/rest/

Can Bloomfire pass other attributes we know about the end-user to Marketo? 
- Yes. Please see the Marketo REST API, in particular the Create/Update Lead REST API:
http://developers.marketo.com/documentation/rest/createupdate-leads/