Marketo report on velocity token

[Jay00031987]

Business pain point is to track click link on email and link is generated from velocity token. but in Marketo email performance report click details are null for velocity token URL. I was wondering what would be main reason for that.

[SanfordWhiteman]

You'll need to provide the code you're using to generate the link, and an example of the rewritten link (rewritten to go via the tracking server).

[Jay00031987]

Hi @SanfordWhiteman 

In the given VTL four fields are used 

1. countryCode
2.productURL
3. date
4. productType

Please find the VTL code. 

#set( $defaultName = "#" )
#set( $counter = 0 )
#if( $CO_cList.isEmpty() )
#set( $DEFAULT_CTA = $defaultName )
#else
#foreach( $CO_c in $sorter.sort($CO_cList, "date:desc") )
#if( !$display.alt($CO_c["productURL"],"").isEmpty() && $CO_c["productType"]=="Product" && $CO_c["countryCode"]=="US")
#set( $outputName = $CO_c["productURL"] )
#set( $reference = $counter )
#break
#end
#set( $counter = $counter + 1)
#end
#set( $outputName = $display.alt($outputName, $DEFAULT_CTA) )
#end
${outputName}

[SanfordWhiteman]

There's no anchor (as in HTML <a> tag) being output here that I can see.

[Jay00031987]

Hi @SanfordWhiteman 

This is because, we used VTL token directly  in email template as below format

<a href="{{my.VTL}}" style="text-decoration: none; ">Click</a>

 In CO, there are N number of link. hence  evaluate is not used here.

[SanfordWhiteman]

So you made the deliberate choice to not track the links... that's why they're not tracked.

[Jay00031987]

Initially, it was tested with sample link and link was tracked as visited web page but now nothing is being tracked so looking for suggestion on same.

[SanfordWhiteman · Accepted solution]

If you make the decision to use Velocity in the way you've shown, it's well-documented that Click Link doesn't happen (nor does the subsequent Visit Web Page get registered as a known session).

You can re-attach the mkt_tok to the link to get the Visit Web Page (I've written a lot about this if you search) but you can only get Click Link if you emit the entire anchor tag, from <a> through </a>, from Velocity.

[Jay00031987]

Hi @SanfordWhiteman 

I have included as ?mkt_tok=##MKT_TOK## but still I can not see visited web page link details report in Marketo.

[SanfordWhiteman]

What does the base URL look like that you're adding that to? If there's already a query string, adding another ? is not correct.

[Jay00031987]

Hi @SanfordWhiteman 

I have not added the URL in that fashion below is the sample.

URL?utm_source=Marketo&mkt_tok=##MKT_TOK##

 And when I click the link the mkt_tok details are loaded successfully. But, I can not see view page activity in Marketo.

[SanfordWhiteman]

OK, please supply what you're actually doing going forward rather than paraphrasing... we're doing precision troubleshooting and every obvious mistake has to be considered.

What do you mean by "the mkt_tok details"? Are you confirming {{lead.token}} values are displayed in the page, in an Incognito/Private window? What is the URL of such a page?

[Jay00031987]

I have not added lead reference in the shared VTL code which I already shared in my previous comment.
I am trying to capture either user visit or click link on email. But, as I already told that emit URL is not configured in the VTL script. Hence, click on email is not tracked. The main reason why I am not using emit URL is due to having N number of link. 

Although, I want to trace visit web page activity for that particular lead in Marketo. I asked if you can suggest what went wrong in this

<a href="{{my.VTL}}?utm_source=Marketo&amp;mkt_tok=##MKT_TOK##" style="text-decoration: none; ">Click</a> 

#set( $defaultName = "#" )
#set( $counter = 0 )
#if( $CO_cList.isEmpty() )
#set( $DEFAULT_CTA = $defaultName )
#else
#foreach( $CO_c in $sorter.sort($CO_cList, "date:desc") )
#if( !$display.alt($CO_c["productURL"],"").isEmpty() && $CO_c["productType"]=="Product" && $CO_c["countryCode"]=="US")
#set( $outputName = $CO_c["productURL"] )
#set( $reference = $counter )
#break
#end
#set( $counter = $counter + 1)
#end
#set( $outputName = $display.alt($outputName, $DEFAULT_CTA) )
#end
${outputName}

[SanfordWhiteman]

What is an example final URL?

And have you looked on the Anonymous side to make sure the Munchkin hit is being logged at all?

[Jay00031987]

Thanks @SanfordWhiteman  I got the testing issue due to different account setup.

[SanfordWhiteman]

So it's actually working, then?

[Jay00031987]

I found very weird it is working for one workspace and tracking immediately but for other workspace it is not working.

Here is sample URL example

https://www.mywebsite.ca/path/web.html?utm_source=Marketo&mkt_tok=eyJpIjoiTXpVeFptUmhOemt6TVRjeCIsInQiOiJUaHRyMWkwczllQWdxajgwMnlhbUdQMjF3bVd0RkFjTGZmTFBPZDBncDd6aGNUalVqN3ZZYzlEdkIyWmR5ZTNKZ1pESFRxVG05RVNSbDFGci81b0c2OExhcGtJS0k4OS8rQVJuWUUzMklOND0ifQ%3D%3D&lead_id=3468209

 And, Munchkin code is setup only for one website other country does not have Munchkin code. But it is tracking the result only which does not included Munchkin code.

[SanfordWhiteman]

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@Jay00031987 wrote:

I found very weird it is working for one workspace and tracking immediately but for other workspace it is not working.

Here is sample URL example

https://www.mywebsite.ca/path/web.html?utm_source=Marketo&mkt_tok=eyJpIjoiTXpVeFptUmhOemt6TVRjeCIsInQiOiJUaHRyMWkwczllQWdxajgwMnlhbUdQMjF3bVd0RkFjTGZmTFBPZDBncDd6aGNUalVqN3ZZYzlEdkIyWmR5ZTNKZ1pESFRxVG05RVNSbDFGci81b0c2OExhcGtJS0k4OS8rQVJuWUUzMklOND0ifQ%3D%3D&lead_id=3468209

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Surely that is not your real domain, as it redirects to a German hosting company...

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 And, Munchkin code is setup only for one website other country does not have Munchkin code. But it is tracking the result only which does not included Munchkin code.

---

Impossible. Visit Web Page is logged by —  and only by — the Munchkin library.

[Jay00031987]

I got the link for emit URL but mkt_tok related article I am not able to find. can you please share the link?