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Marketo Landing Page visits in Google Analytics

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Deeps
Level 4

Marketo Landing Page visits in Google Analytics

Hi Team,

 

Please assist with this question:

 

I am new to Google analytics, so if I need to see marketo landing page visits in the GA analytics what needs to be done in marketo ?.

 

Thanks,

Deepthi.

 

 

 

 

 

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Darshil_Shah1
Level 10 - Community Advisor + Adobe Champion

Re: Marketo Landing Page visits in Google Analytics

Check out the below article: 

Integrating Google Analytics with Marketo

 

On the Marketo side, you'd have to deploy the GA tracking code to your Marketo landing page templates, so it's able to track and send engagement data over to the GA. Make sure you re-approve the landing pages after you make updates to the landing page templates so changes get approved.

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4 REPLIES 4
Darshil_Shah1
Level 10 - Community Advisor + Adobe Champion

Re: Marketo Landing Page visits in Google Analytics

Check out the below article: 

Integrating Google Analytics with Marketo

 

On the Marketo side, you'd have to deploy the GA tracking code to your Marketo landing page templates, so it's able to track and send engagement data over to the GA. Make sure you re-approve the landing pages after you make updates to the landing page templates so changes get approved.

Deeps
Level 4

Re: Marketo Landing Page visits in Google Analytics

Hi @Darshil_Shah1,

 

Thanks

 

Where will I find the GA tracking code ?.

 

Thanks,

Deepthi.

 

Darshil_Shah1
Level 10 - Community Advisor + Adobe Champion

Re: Marketo Landing Page visits in Google Analytics

You can find that in GA > Admin > Under the Property Settings, click on the ‘Tracking info’ and from the drop-down menu. Select ‘Tracking code.’ Make sure you add this tracking code in the <head> tag of your LPs.

Deeps
Level 4

Re: Marketo Landing Page visits in Google Analytics

Thank you very much.