Marketo Form and Microsite Reporting Question

Level 1

Marketo Form and Microsite Reporting Question

We are setting up some microsites within Marketo and also attaching a marketo created form to the site.  We are not going to be sending an email campaign through Marketo to give the individuals the link to the microsite with the form.  The link will be given to them via outlook.  If the individuals fill out the form with their name, company and email address etc. will we be able to obtain people level reporting in Marketo of who went to the landing page, who filled out the form and who downloaded different materials embedded into the site if those individuals are not currently in Marketo and did not receive an email via Marketo?  I know I can get numbers but wondering if the form would save their personal information and if that would pass along to the sites they visited etc.  Not sure if this makes sense.  Thanks in advance.

Level 10 - Community Moderator

Re: Marketo Form and Microsite Reporting Question

To use Marketo terminology, you're asking

  If somebody fills out an embedded form, but did they did not reach that form via a tracked Marketo link, will pageviews and clicks in that browser be associated with their Marketo lead?

The answer is Yes.