Lead Web Activity known contacts

[Leith_Chahed1]

Hi everyone,

I was wondering if you would have some insight into web activity tracking as it relates to known contacts.

I know that a lead must click a tracked link in a email that directs the lead to a Marketo landing page or a web page that has Munchkin tracking code on it. This way we can associate a lead record with the web page activity. But I heard that other automation platforms could associate a lead record with a web activity if the contact previously just opened an email.

Does anyone has some knowledge on that?

Thanks,

Leith

[SanfordWhiteman · Accepted solution]

But I heard that other automation platforms could associate a lead record with a web activity if the contact previously just opened an email.

Does anyone has some knowledge on that?

Impossible. Cookies set in response to pixel tracking are not seen when the person browses your site/landing pages.

[Leith_Chahed1]

Thanks. I thought so but just needed to confirm.