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Lead discrepancy in Nurture program

Anonymous
Not applicable
‎08-28-2017 10:42 AM
‎08-28-2017 10:42 AM

Lead discrepancy in Nurture program

Hi All,

We have created Nurture program. Leads are pushed in nurture campaign from smart list and counts was 57K. Were as at the deployment time 54k leads got delivered.

Total leads in the stream:  57181

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After deployment all cast 54486.

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Could you please let me know why there is discrepancy between the counts after the deployment?

Regards,

Dixith

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1 REPLY 1
Josh_Hill13
Level 10 - Champion Alumni
Level 10 - Champion Alumni
‎08-28-2017 11:19 AM
‎08-28-2017 11:19 AM

Re: Lead discrepancy in Nurture program

The people in the Stream may not all qualify to send.

  • Invalid
  • Unsubscribed
  • Suspended
  • Blacklisted
  • Reached Comms Limit this Cast

What I do instead is to push such leads over to a Bad Exit stream so that main streams are closer to accurate.


But you can leave them in there. Marketo won't send emails to those leads.

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