Happy Holidays! This past Friday (12/12/14) was our last release of 2014! Throughout the year, we have released some amazing features, including the Marketing Calendar, SEO, Real-Time Personalization and many others! Here is what was included in December:
Marketing Automation Enhancements
Sales Email Reporting – track email performance and sales rep usage of emails sent through Marketo Sales Insight
Facebook Custom Audiences - Easily create, update or replace a Facebook Custom Audience with leads from a Marketo static or smart list
Workspaces Improvements
Smart List reference - Shared smart lists can be referenced in smart lists and flows
Clone Program to Workspace – Need we say more?
New REST API Calls – Merge and Associate Leads and list Lead Partitions in an instance. Learn more
Updates to Munchkin – Rolling out improved compatibility with custom JavaScript over the next few months
List Import Improvements - Import files encoded in UTF-16, Shift-JIS, or EUC-JP
Real-Time Personalization Enhancements
Named Account List Module - Upload, view and manage your named account lists in order to execute your account-based marketing campaigns.
Sliding effect for In Zone campaigns - New sliding effect available for personalized content using In Zone campaigns.
Coming Soon!
Revenue Cycle Explorer updated look and feel! – The new look and feel will roll out over the next month. Stay tuned for additional information on the upgrade schedule.
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