Investigating Lead Assignment Rules

Anonymous
Not applicable

Investigating Lead Assignment Rules

For some reason, our SFDC admin is getting assigned lots of new leads and I am wondering if there is a disconnect somewhere in our Marketo campaigns, etc. I am new to this company and not familiar with all of the campaigns yet so if there is some easy way to pull this information that would be great! (Also, I looked in SFDC and we only have some leads directed to a queue in there so I don't think the problem lies on that end).

Is there some report or search that could show me all of the lead owner assignment rules I have running in Marketo currently?
Tags (1)
2 REPLIES 2
Anonymous
Not applicable

Re: Investigating Lead Assignment Rules

Hello Kim,

If you look in the Activity Log page for the lead in question and search for keywords such as "owner" or "lead owner", you should be able to find the activity that shows the lead owner change from and to. On the same line where this activity shows, see if there is anything in the "Campaign Name" column which would indicate a Marketo campaign or single flow action that made this change. If nothing shows in the "Campaign Name" column, double click on the activity that shows the lead owner change. By double clicking it opens to the "Detail" page. In the "Detail" page, look for "Source" to see what it shows. It may see LeadDB, API or even SFDC which would indicate what the source of this change was.

If the change is via a MKTO campaign that shows in the "Campaign Name" column ( noted above ), please visit the campaign in question and adjust the flow steps so the lead will be assigned as you wish.

Regards,
Romer
Anonymous
Not applicable

Re: Investigating Lead Assignment Rules

Thanks for your reply.

Yeah I looked earlier at a random sample of her leads' activity logs and they didn't even list an owner, owner change, etc. Is there any way to see all of your lead assignment rules together?