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Including the Sales Rep on an Email Marketing Campaign

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Anonymous
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Including the Sales Rep on an Email Marketing Campaign

How can I ensure that the sales reps I am sending marketing email campaigns out for are also receiving the email?  Salesforce is our CRM, and each of our sales reps are Salesforce users.  Do I need to also set them up as leads in Salesforce?

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Anonymous
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Re: Including the Sales Rep on an Email Marketing Campaign

Hi Christina - You will need to set up your sales reps as leads in Marketo or Salesforce. I would recommend creating a static list in Marketo that includes your sales reps. You can reference this list in your future campaigns (member of customer list OR member of List {{Sales Reps List}}).

I hope this answers your question.

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Anonymous
Not applicable

Re: Including the Sales Rep on an Email Marketing Campaign

Hi Christina - You will need to set up your sales reps as leads in Marketo or Salesforce. I would recommend creating a static list in Marketo that includes your sales reps. You can reference this list in your future campaigns (member of customer list OR member of List {{Sales Reps List}}).

I hope this answers your question.