How to create a custom email bounce report?

[Anonymous]

Can't seem to figure out how to create an email bounce report grouped by email with columns that show bounce category 1 and category 2. Would love some help, thank you!

[Matt_Stone2]

By category 1 and category 2, do you mean hard and soft bounces?

One way to do this would be to create these as program statuses, then have flow actions within your program to set the appropriate status when triggered. This way you could look at the campaign overview and see the breakdown of how many people soft and hard bounced for that particular email.

Likewise, you can do the same for unsubscribes, clicks, opens, etc.

[Neha8]

For category 1 and 2 (Hard Bounced ), we can also create a smart list differently with the smart lists adding in them like:

1. Email Bounced

2. Not Opened Email

3. Not Clicked Link in Email

4. Not Email Bounced Soft

These smart lists can figure out the Category 1 and 2 leads differently.

[Anonymous]

I mean hard bounce category 1 (spam) and hard bounce category 2 (invalid email). We already ran the program, this method seems a bit complex. Would it require us to push the leads through the program again? I'm looking for a simple way to present this information in a report.

The closest I got was doing a lead performance report filtering by email bounce. I noticed that grouping by email bounced reason did not work because in the activity of the leads it shows leads go through a suspense phase with a reason of spam blocker and then shows as bounced with a blank reason. I'm wondering why the email bounced reason is showing up blank.

[Vinay_Kumar]

You can create an Email Performance Report and use smart lists to customize the report results according to your requirements. Then, create a customized view to see the specific information you need.