How do I set up a A/B Subject Line Test for an email campaign?

Anonymous
Not applicable

How do I set up a A/B Subject Line Test for an email campaign?

I am trying to send out a few test subject lines to a SFDC campaign so that the tests go to 25% of them. Then once the winner has been declared, I would like that subject line to go to the other 75%. Is there a way to set this up? Thanks in advance for your help!

2 REPLIES 2
Anonymous
Not applicable

Re: How do I set up a A/B Subject Line Test for an email campaign?

I am not sure.. But I think I would set them up in two different campaigns/programs. I'm interested in knowing too.

Josh_Hill13
Level 10 - Champion Alumni

Re: How do I set up a A/B Subject Line Test for an email campaign?

Please read the docs on this. It is easy to do with an Email Send Program.

https://docs.marketo.com/pages/releaseview.action?pageId=2359480