How do I add GA tracking to an embedded Marketo form?

[Ulf_Deeg]

Yes, you are right. That's the trade off. There's no 100% reliability.

[SanfordWhiteman]

I think you're still being overly optimistic. In some cases, there's 0% reliability.  Just remember, if I cancel the default submit event + stop propagation that has no bearing at all on whether I separately submit the data using Ajax. 

That's the thing about Ajaxified forms: even if I use the FormData API it's still not the same as the underlying <FORM>.  FormData + XHR isn't supposed to fire HTML events.  So making sure that a tool like GTM functions in all permutations might involve writing custom JS in itself, making way more work than simply using the provided onSuccess.

[Anonymous]

I just recently completed a project where I integrated Marketo and Google Analytics. I published an article and accompanying cheat sheet, both are available from Google Analytics-Marketo End-to-End Integration​ - I cover the form tracking extensively - you will get the step-by-step instructions on how to do it. 

[Anonymous]

Hi Stephane

I have tried a couple of times to download the cheat sheet on Google Analytics-Marketo End-to-End Integration  but it never came through to my inbox!

Lee

[Anonymous]

Hi Lee - some people reported an issue with the form subscription - being a freelancer, I couldn't afford to use Marketo to do it...

But if you email me at shamel@immeria.net I will send it directly to you.