Help with Marketo Certification Practice Question- Programs & Scoring

[Anonymous]

What determine your best customers, and help you focus your marketing to dramatically increase win rate.

Qualification Rules

Scoring Campaigns

Event Programs

The flow

[Josh_Hill13]

scoring.

Qualification Rules sounds possible here, but scoring is what they are looking for. This was my big beef with the certification exam are odd Q&A like this where neither good answer sounds quite right.

[Anonymous]

Hey Josh Hill-- Scoring Campaigns wasn't the right answer in my practice test either so I figured Qualification rules was the answer after that. It seems like both aren't correct so I'm still looking for what they are looking for. I wish Marketo told us the correct answer after the practice!