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Guide to Integrating the new Facebook Lead Ads with Marketo

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Anonymous
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Guide to Integrating the new Facebook Lead Ads with Marketo

I've started a lead ad campaign on Facebook but I can't figure out how to automatically import those leads into Marketo. Based on this article there is an integration: http://venturebeat.com/2015/10/07/facebooks-lead-ads-now-syncs-data-to-salesforce-marketo-and-other-...

But I can't seem to find a way to actually do it. Would anyone who has had success with this be able to post a step by step process for implementation?

Thanks!

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Anonymous
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Re: Guide to Integrating the new Facebook Lead Ads with Marketo

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Anonymous
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Re: Guide to Integrating the new Facebook Lead Ads with Marketo

I believe it's supposed to be available via Marketo Ad Bridge and will be launched later this month.

Might wanna shoot an email to support and double-check when it's going to be available.

Maruti.

Anonymous
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Re: Guide to Integrating the new Facebook Lead Ads with Marketo

Did you ever get any more info on this?

Anonymous
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Re: Guide to Integrating the new Facebook Lead Ads with Marketo

You need to ask Marketo to place you within the Beta program.

To be honest, it hasn't been smooth sailing for us. We are currently troubleshooting with them to correctly pass our leads. As of now, our integration stands broken.  I'd recommend holding off till the official release.

Anonymous
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Re: Guide to Integrating the new Facebook Lead Ads with Marketo

There is documentation for Facebook Lead Ads here:

https://docs.marketo.com/display/DOCS/Set+Up+Facebook+Lead+Ads