Fill out Form Trigger - distinguish between Channel that generated the Lead

[Anonymous]

Hi all,

We have set up 2 campaigns which urge leads to book a tour of our facilities. Both campaign use the same landing page with a book a tour form but the first camapign is a Twitter Ad Campaign which sends leads to the Landing Page and the other is an email Campaign. 

Is there a way of knowing wether the lead came from Twitter Ad or from the Email campaign in each case and thus make sure that the trigger only works in each campaign when the relevant channel has brought the lead to the page?

thanks,
Alexia

[Josh_Hill13]

You should use a utm parameter or a querystring parameter

Fills Out Form on Page X, Querystring Y

I usually append something like ?source=twitter or ?source=house-list to the URL for each channel.

You could just clone the landing page and have two triggers in this case. Not scalable, but it will work.

[Trish_Voskovitc]

the problem with query string is that it won't work when someone comes from twitter- it will be stripped.

we tried this to track registrations for a webinar from different sources. but when one of our speakers used the URL we gave them (with custom parameters) in a tweet the source was no longer tracked

Background: i wrote campaigns to add to a different list each registration from each different custom URL. we found out later that a bunch that we suspected should been allocated to one particular speaker were all just dumped in main reg list. we then determined with them that most of their promos were via twitter

so, we ran some tests with support and determined this was indeed correct. twitter clicks will stip those parameters.

you could track those page visits via Google analytics but that won't show they filled out form but just that they visited the page.

personally we just create a separate landing page for each source to be safe.