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Executable Campaign - Parent token apply on Email

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yukotakagi1
Level 4

I'm trying to use an executable campaign to send out a welcome email to those who view various recorded webinars on our site.
When using an executable campaign, does my token used in email also inherit the parent value?

When I test it, the email's my-token takes the value set on the program itself, and not being overridden by the program where I'm calling this from.

 

What I want to do..

Call executable campaign from each of the webinar programs where we have tokens set for webinar names and urls.

Executable campaign is in another program, and email has my tokens for things like webinar names.

 

Flow - I use 2 execute campaign, and the one that's just value update which seems to work fine.

yukotakagi1_0-1633107806996.png

 

token set on parent campaign.

yukotakagi1_1-1633107836727.png

 

Should I just create a field that I can update in the flow before I send out an email and use that value in the token?

If anyone has good workaround, please let me know!

 

 

3 ACCEPTED SOLUTIONS
Kenny_Elkington
Marketo Employee

Please, open a case with support including the details of your campaign.  This is supposed to work as you expect.

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markfarnell
Level 2

Hi Kenny.  It might be true that inherited my.tokens are supposed to work in emails, but that is definitely not my experience or Support's understanding.  Appreciate your input here as if they can work it would make things a simpler.  @yukotakagi1 's suggestion to move the my.token to a lead.token (you may need to create a new field for this) does work, and doesn't create a lot of admin since you can make that update in the executable campaign flow rather than the parent campaign, providing your send email step is after your flow step to update the lead.token.  This is working well for me.

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yukotakagi1
Level 4

I worked on this with support and wanted to give updates to the community.

 

Parent my token will not pass to the emails but the program token will.

 

So if it is something like program name or program description, you can plug it into emails.

 

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