Re: Engagement Program status vs Non-Engagement Program status

Anonymous
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Engagement Program status vs Non-Engagement Program status

Hi Community--

Is there any practical difference between Engagement Program Status vs a Non-Engagement Program Status?

The context I ask this in is that I have an Engagement Program and I'm wondering if I should create a local Program under it. This local program would house all of the emails and also operational campaigns, and would also track the progression statuses of the leads. But the more I think about it, the more I think it's redundant to do so.

Any insight on this? Thanks.

Hoi
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Anonymous
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Re: Engagement Program status vs Non-Engagement Program status

I would strongly recommend that you do so.

Customer Engagement Engine doesn't offer some of the features that regular Programs offers.

As an example, here's a great discussion that shows how one user is using the two in conjunction: http://community.marketo.com/MarketoDiscussionDetail?id=90650000000PeGiAAK 

Here's another one: http://community.marketo.com/MarketoDiscussionDetail?id=90650000000PfBBAA0 

Hopefully that helps.  It all just really depends on what you're trying to achieve.