Re: EMEA email marketing law

Anonymous
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EMEA email marketing law

Does anyone know of any good resources on the current EMEA email marketing law?

Similar to CAN-SPAM for US but for EMEA territories.
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Anonymous
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Re: EMEA email marketing law

I have been following the EU legislation for a while, ficusing on privacy, anti-monopoly and patents.

The article "Marketing Automation and the European Privacy Laws" would be a good start
https://community.marketo.com/MarketoArticle?id=kA050000000L6ELCA0

You can find extremely detailed documentation in 24 European languages, including the legal nuances for specific jurisdictions such as Germany and Holland, the most strict ones. Some Dutch companies go as far as traditional post inviting users to visit their website and register.
http://europa.eu/