embed & track banners on website

Charles_Sander1
Level 4

embed & track banners on website

I just had a thought, and wanted to see if/how it might be possible using Marketo.

We have a secondary website (on Wordpress, if relevant). We place banners there, to drive traffic back to our corporate site/other sites for things like webinar registration.

Is it feasible/possible to do some sort of embedding of these ads, sitting on Marketo, and control the URL and randomization of which ad appears - from Marketo? Then we could track the clicks, and not have to log into two different systems to manage a piece of marketing.

1 REPLY 1
Grégoire_Miche2
Level 10

Re: embed & track banners on website

Hi Charles,

This is what Marketo's Web Personalization option is for. It's chargeable though.

-Greg