I am looking at building an email report for opens, clicks, etc. where I can get an accurate benchmark for my email drop-off rates.
I want to be able to pull all the emails I've sent in the past 2 months and look at their open/click rates on the day they were sent, 3 days later, and 1 week later. I would do this with RCE, I just don't know how to set it up.
Has anybody set up reports like this? Is it possible?
Solved! Go to Solution.
Yes, this is possible in RCE.
In RCE, there is a standard report called Email - Open Decay rate that already does this.
You can also create an email Analysis report and customize the open dates as columns.
Thanks Jamie! I dug around a bit but couldn't figure it out. This is helpful.
Let me know how it works out
Jamie Blackie, how do you customize the open dates as columns through an email Analysis report?