I am launching my first email campaign that will be leading users to a simple registration form. I plan on editing the HTML of the email by hand. Can I simply include an <a href> link to my registration form within the email? Or do I need to drag and drop some sort of token into the design some how? Here is my registration page: http://info.hms.com/sixWaysFightFraud.html Thanks!
The <a href> tag will work fine for linking to the page from an email - I do it all the time. If you do want to use tokens for URL links, I'd suggest reading this discussion.
The <a href> tag will work fine for linking to the page from an email - I do it all the time. If you do want to use tokens for URL links, I'd suggest reading this discussion.
Yup as Conor mentioned you can do it either way and whichever you are more comfortable with. Tokens are just especially nice when cloning your programs. - Jeff
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