Is it possible to dynamically display the value of a URL parameter in a welcome message in a rich text field on a landing page for anonymous visitors?
I tried using a token for a custom field in a rich text block on a landing page. The MKTO form uses a URL parameter for that field. I added the URL parameter to the link to the landing page. Unfortunately, the token couldn't see the parameter associated with the field on the MKTO form.
I looked at dynamic content and that seems to be driven by segmentation. Since this is targeted for an anonymous visitor, I'm not sure that segmentation applies.
Here's the spec:
- Create a MKTO landing page link with a URL parameter: http://info.testcompany.com/marketo-landing-page.html?utm_source=AcmeWidgets
- Create a dynamic text block on the landing page that reads the url parameter and displays: Welcome AcmeWidgets
Any suggestions would be greatly appreciated. Thanks in advance for any advice.