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Dynamic Content for System Unsubscribe

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Anonymous
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Dynamic Content for System Unsubscribe

We would like to offer two different form options for managing email preferences and unsubscribing - one for our clients, one for prospects. 

I set up the segmentations. I would like to link to the manage email preference landing page from the system unsubscribe footer that goes out automatically at the bottom of each email. 

I'm trying to figure out how to use dynamic content and snippets to accomplish this but can't figure out how to either add a snippet in the email admin section to send them to the correct page depending on their status, (default email settings, system unsubscribe link section) or to create a email preference landing page where the form is dynamic - i.e. where the landing page shows one form for members, one form for prospects. 

I'm hoping there's a way....

Love any suggestions anyone has. 

Thanks!
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Anonymous
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Re: Dynamic Content for System Unsubscribe

Hi Jenny,

My first observation in dealing with the email component is that you can't make the unsubscribe link dynamic based on segments via the Unsubscribe HTML in the Admin area.

One (longish) workaround: you could remove the unsubscribe code from Admin and manually plug it into every single one of your emails via the actual email editor.  This would allow you to drop the section into a dynamic segment.  But it's also somewhat risky, as you never want to send out marketing emails without an unsubscribe footer, even by accident.

Now, the second choice you describe, making the form on the actual landing page dynamic based on segment membership, is perfectly feasible.  Toggling this is slightly different than in the email editor, but fairly simple.  Just select the form on your page so that the gear icon shows up in the right corner.  Click on it and select "Segment by".  Since you said you set up your segments already, simply select the segment that represents your client/prospect breakdown.  From here you should be able to select the form that you want to appear for each segment.  Close and approve as normal and you're all set.

Hope this helps.

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Anonymous
Not applicable

Re: Dynamic Content for System Unsubscribe

Hi Jenny,

My first observation in dealing with the email component is that you can't make the unsubscribe link dynamic based on segments via the Unsubscribe HTML in the Admin area.

One (longish) workaround: you could remove the unsubscribe code from Admin and manually plug it into every single one of your emails via the actual email editor.  This would allow you to drop the section into a dynamic segment.  But it's also somewhat risky, as you never want to send out marketing emails without an unsubscribe footer, even by accident.

Now, the second choice you describe, making the form on the actual landing page dynamic based on segment membership, is perfectly feasible.  Toggling this is slightly different than in the email editor, but fairly simple.  Just select the form on your page so that the gear icon shows up in the right corner.  Click on it and select "Segment by".  Since you said you set up your segments already, simply select the segment that represents your client/prospect breakdown.  From here you should be able to select the form that you want to appear for each segment.  Close and approve as normal and you're all set.

Hope this helps.
Anonymous
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Re: Dynamic Content for System Unsubscribe

Thanks Nate! I knew it had to be easy...worked like a charm. 
Anonymous
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Re: Dynamic Content for System Unsubscribe

Great, glad that worked for you 😃