Re: Double opt-in Process for Germany & Best Practices

Anonymous · ‎10-30-2017

Hi,

Does anyone know anything about B2B double opt in processes and Best practices for Germany?

Dan_Stevens_ · ‎10-30-2017

Come May 25, 2018, explicit consent will be required for all European countries as a result of the GDPR. More specifically, consent will be required for any person in the EU (irrespective of citizenship/residency) - even if they live/work in the US.

Today, we have a global "process opt-in requests" program set up that not only timestamps the opt-in request, but also associates the program that was responsible for it. And since we're a global company, we have an extended process for Germany, where double-opt-in is required (note the additional fields we use for future auditing purposes).

And for Germany:

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