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Do nurturing campaigns cycle back?

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Anonymous
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Do nurturing campaigns cycle back?

I am setting up my first engagement program, using a single stream to send emails out every Tuesday.  I want each person on the list to get the 6 emails, and then stop.  

If I put all 6 emails in Stream 1 and set it for every Tuesday, will they get the 6 emails and stop, or will it start them up again at #1?

Some background:  I am using 2 trigger campaigns to control starting and stopping the Stream.  In one campaign, it is set so that, if they are not already a member of that engagement program AND they are added to a list, they enter Stream 1 and I then set their engagement cadence to Normal.

In the other trigger campaign, if they are a member of that engagement program AND they fill out a form, they pause the stream and are considered Success/Engaged.

Does this sound right?
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Anonymous
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Re: Do nurturing campaigns cycle back?

If I put all 6 emails in Stream 1 and set it for every Tuesday, will they get the 6 emails and stop, or will it start them up again at #1?

One of the main advantages of the engagement engine is that it will not send the same piece of content to the same lead more than once. That's built into the feature, you don't have to worry about configuring it.

When those leads have made there way through all the content in that stream we say that they have exhauseted the content and will not be sent another mail formt hat stream until you add new content.




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Anonymous
Not applicable

Re: Do nurturing campaigns cycle back?

If I put all 6 emails in Stream 1 and set it for every Tuesday, will they get the 6 emails and stop, or will it start them up again at #1?

One of the main advantages of the engagement engine is that it will not send the same piece of content to the same lead more than once. That's built into the feature, you don't have to worry about configuring it.

When those leads have made there way through all the content in that stream we say that they have exhauseted the content and will not be sent another mail formt hat stream until you add new content.