Do I need to enter a subject line when im in the email editor if im doing a subject line a/b test?

MK_McNerney · ‎07-09-2018

?? I can't find anything on this specific question!

JD_Nelson · ‎07-09-2018

I don't believe you "HAVE" to -- but it does save a step later. Basically it pulls in whatever you have as your "A" for the A/B test -- think of it like your best bet, or existing champion... then you test against it.

Jason_Raisleger · ‎07-16-2018

Yes, because you can't approve an email asset without a subject line. You can certainly override whatever the subject line is in the testing part of the email program though.

Do I need to enter a subject line when im in the email editor if im doing a subject line a/b test?

Do I need to enter a subject line when im in the email editor if im doing a subject line a/b test?

Re: Do I need to enter a subject line when im in the email editor if im doing a subject line a/b test?

Re: Do I need to enter a subject line when im in the email editor if im doing a subject line a/b test?