Different ways to Opt-in for communications

[Anonymous]

what would be the different ways we can give to leads/prospects for opt-in? we have different ways to communicate with our prospects, like emails, news letters, blogs etc and we would like to give option to our leads/prospects to give their preference how they would like us to communicate with them.

we do not want to create a landing page where we list down the options like a menu and people can choose.

Any Suggestions?

[Grégoire_Miche2]

You may want to create a preference center.

There are quite a few posts on this in the community. Start here:

Building a Subscription Management Center

Build an Email Preference or Email Subscription Center in Marketo in 10 Steps​

-Greg