I have been thinking hard how I can make use of Marketo's Opportunity Analyzer has it is so cool yet it is limited by
one opportunity per account. and you cannot export it or provide to sales.
The value it adds is when you run an opportunity report in SFDC, you can search for :
- marketo oportunity analysis -> click and drag the field to any of you column within your opportunity report.
waahla... you can view the opportunity analysis of marketo within SFDC opportunity report.
This will be very useful for your sales team to understand the different touches marketing has contributed to that opportunity.
Really useful !!
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