Re: Deliverability Reports

Anonymous · ‎10-03-2013

Are there any deliverability reports that should be ran on a daily or monthly bases?

Michelle_Tizian · ‎10-03-2013

I do the a subscription to a weekly email performance report that tracks the emails that bounced hard.

I do the monthly email performance report to look at all of the emails we sent out for the month and see the delivery rate, CTR and unsubscribes.

I also do a monthly email link performance report on our blog/podcast emails to see which content had the most activity and track it against activities on Google Analytics.

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Michelle_Tizian · ‎10-03-2013

I do the a subscription to a weekly email performance report that tracks the emails that bounced hard.

I do the monthly email performance report to look at all of the emails we sent out for the month and see the delivery rate, CTR and unsubscribes.

I also do a monthly email link performance report on our blog/podcast emails to see which content had the most activity and track it against activities on Google Analytics.