Hi,
I´m looking for a page/link where I can have a definition of the statistic terms that Marketo is using, need it when I look up my e-mail sendoutstat. Anyone knows where to find it? I want to know what engagement stans for. Anyone?
Many thanks, Stina
Hi Stina,
If by statistic terms you mean the terms such as Emails Sent, Delivered and so on...for email performance report, you can hover over the term and look at what it means. E.g. Sent = Leads with at least one attempted delivery.
Hope this helps!
Hi,
When I hover over engagement I still recieve no additional info what engagement actually means. I just want to know what the term means?
Many thanks, Stina
This is the average engagement score on scale of 0 - 100 over time. Engagement score is based on program status rather than on email clicks when programs are used as content in streams. There's more detail in the following links
Understanding the Engagement Score - Marketo Docs - Product Docs
The Engagement Dashboard - Marketo Docs - Product Docs
Hope this helps!
Hi,
Helpful,
thx a lot!
Stina