Data Value Changed - 90 day limit

Nichole_Tucker_
Level 2

Data Value Changed - 90 day limit

Hello everyone,

I have been trying to create a list of leads that had a change in their status reason between 1/1/14 and 3/31/14.  I used the "Data Value Changed" filter in a smart list to grab all of these leads, but was warned by not only Marketo Support, but also some colleagues, that data of this activity type is archved after 90 days.  However, I am still seeing leads populate my smart list (there are no other filters in the list).  If this article is correct (see the very last paragraph) then how am I getting leads that fit that criteria in my smart list? 

Would love some help understanding the limitations of the filter, and how I am seeing leads that apparently meet my criteria!

Thanks,
Nichole  
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2 REPLIES 2
Josh_Hill13
Level 10 - Champion Alumni

Re: Data Value Changed - 90 day limit

Perhaps the data wasn't archived? Or maybe your org opted out of the data archiving?

Support may know the answer.
Nichole_Tucker_
Level 2

Re: Data Value Changed - 90 day limit

Hmmmm. Perhaps!  I inherited the instance, so not sure.  I will inquire with Marketo Support.  Thanks, Josh!