Conversion rate of Anonymous to Known leads

[Grace_Li2]

Since Marketo removed the "Is Anonymous" field, is there another way to identify the number of people that got converted from Anonymous to Know? I feel like some kind of filter can be used together with "Lead created after" but not sure what. Does anyone know?

Many thanks!

[Anonymous]

This may not be possible without the Web Personalization module

Also, have you tried looking at Google Analytics?

[Grace_Li2]

What do you mean by checking Google Analytics?

[Anonymous]

I was thiniing that google analytics may help you solve this problem but I am not sure.  It was just a place you could try.

[Grace_Li2]

I don't think so. I am more curious about among the leads I have now in Marketo, how many converted from Anonymous in the past 12 months. But thanks for your idea!

[Anonymous]

Hmm I think you can use the Leads by Status report in Analytics. Go to the Smart List tab and choose "Original Source type IS web form fill out, web page visit". Then in Set up you can choose the date range and you'll see your lead total in the report tab.

[Grace_Li2]

Thanks Christina, but do you know why it says "no data found" under the report tab?

[Anonymous]

Two thoughts:

1) Do you have status set up?

2) change the date range in the set up tab. Try 90 days or longer.

Let me know if #2 works!