Although a community has existed for years within my organization, it has lacked strategy, governance, customer engagement, and a Community Manager. In 2019, my organization wants to change that. And, as part of that initiative, I have been tasked with creating a 'Community Governance Structure'. Since I am new to Community Management myself, I am seeking advice from the professionals out there. I'd like to understand:
I think Marketo does a great job of managing their Community (along with the Champions!) and I would enjoy hearing from some of the team members who assist.
Any advice is greatly appreciated!
Janet Dulsky ?
I'd prob look at well run sites as well as search online for articles. To me, it's easy - be responsive, give people spaces to talk, one manager owns it. A lot of good ideas are built into the structure of this site. I'd also look at usability - make it really simple for people to get to their main interest.
Rita Simmons, you ask a lot of really great questions. I'm happy to connect with you and share our learnings from the Marketing Nation Community. I'll send you a DM.