I was wondering - is there a way to set up a dashboard of an overall click through percentage as well as an open rate percentage -- for all campaigns that you have ran/been running?
Keep in mind that certain types of emails, like Confirmation, Thank You & Fulfillment emails will have higher %. They will skew any overall metrics, so you'll probably want to filter them out if you're looking for a "whole database health" kind of statistic.
You can run an Email Performance report and select any Programs, Folders, or Campaigns that you want. Be sure to check the date range and use the Smart List to restrict leads counted.
Adchoices