Can you track the number of emails sent to a lead with Marketo?

[Anonymous]

Can't seem to find a standard field in Marketo. Perhaps need to create a custom formulaic one.  Would want this field to increment each time a lead is emailed. Any advice would be appreciated!

-Andrew

[Anonymous · Accepted solution]

Andrew - Great idea!! I would suggest creating a field called 'Email Score'. Every time an e-mail is delivered to a lead, you could increment the score by +1. So when someone's Email Score is 15, you can identify that they received 15 e-mails through your campaigns. Hope this helps. Thanks!!

[Anonymous]

Hello Kashmira,

That's an excellent suggestion. Thank you so much! Great workaround:)

All the best,
Andrew