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Automating Email Performance and Email Insights From Marketo into Excel

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agolove
Level 2

Automating Email Performance and Email Insights From Marketo into Excel

Hi,

 

I am working on a project to automate email performance and insights from Marketo into Excel using Zapier or another tool. We were attempting to use a webhook and Zapier, but we could not bring in just topline information. Does anyone have any recommendations?

 

Thanks,

Adam

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SanfordWhiteman
Level 10 - Community Moderator

Re: Automating Email Performance and Email Insights From Marketo into Excel

There’s no API to access Email Performance reports nor Email Insights.

 

Some users send Email Performance reports to a mail processing service, which can then extract the data. However, the most common approach is to export the Activity Log as a whole to a database and then run your own reports off that.

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SanfordWhiteman
Level 10 - Community Moderator

Re: Automating Email Performance and Email Insights From Marketo into Excel

There’s no API to access Email Performance reports nor Email Insights.

 

Some users send Email Performance reports to a mail processing service, which can then extract the data. However, the most common approach is to export the Activity Log as a whole to a database and then run your own reports off that.