Analyzing Email Success by Lead Source?

[Anonymous]

I want to do an analysis of my database and the success of the emails I send, by lead Source.  I know that people that download white papers on my site perform better over time than say, those that we acquire from purchased lists.  How can I export email stats with the primary column being lead source, not email title?

Josh

[Anonymous]

This requires RCA to be done easily.

The other thing you can do is set up a segmentation based on lead source in your lead database.  Then apply the segmentation to your email report.