A/B Split Test - How to set it up in the Smart Campaign?

Anonymous
Not applicable

A/B Split Test - How to set it up in the Smart Campaign?

I have created my email with the A/B split test under it. Both email and test are approved. How do I set it up in my smart campaign?

Do I need to put 'Random Sample"? How does it know what to send?

Thank you!

Mandy

2 REPLIES 2
Anonymous
Not applicable

Re: A/B Split Test - How to set it up in the Smart Campaign?

Alok_Ramsisaria
Level 10

Re: A/B Split Test - How to set it up in the Smart Campaign?

Hi Mandy

While creating A/B testing you have already defined a criteria. You only need to send the email and it will be sent as per defined criteria. But we have noticed that this method is not 100% accurate. So we have figured out another way of doing this. Create a smart campaign, choose the audience you want to target (Smart list). In the flow step choose send email filter and in the constraint define email addresses that start with a,c,e,g,i,k,m,o,q,s,u,w,y for send 1 and default for send 2. Refer the screenshot for more clarity. You can try this method, hope you find this helpful.