Weekly Update & Quiz Question!

[emilypirovitz]

Hello & happy Friday!! 

Answers to Quiz questions:

1. B

2. C

3. D

Thank you! Have a great weekend 🙂

[ErinPollackQ2]

Hello certification aspirants!!     

How is everyone feeling now that we are officially more than half way done?! I am confident that you all can pass the exam in a few weeks with flying colors!

QUIZ ANSWERS FROM LAST WEEK:

Thank you all who submitted answers to my quiz questions last week! Here are the results:

1. B
2. C
3. D

Great job so far everyone! 👏

***TIP: Bookmark the Exam Prep Guide - you should be going through this guide on your own time but refer back to this thread with any questions you might have that I can assist with, or a fellow aspirant. By going through the guide it will help you prep for the exam and help you to answer my quiz questions for each section. This is the guide link:  https://app.rockinfo.com/courses/247

This week (June 17-21) please complete section 4 of the prep guide. Here is the section and a few quiz questions for this section. 

Section 4: Analyzing and Building Reports (9%)

This section of the exam will test your ability to understand the following aspects of Analyzing and Building Reports:

• Explain the standard Adobe Marketo Engage reports and when they should be used (Email Link Performance, Email Performance, Landing Page Performance, People Performance, Program Performance, Web Page Activity, and so on).
• Comprehend Dashboard information and metrics (Email Program Dashboard, Engagement Program Dashboard).
• Comprehend Email Insights metrics.

SECTION 4: SAMPLE QUIZ QUESTION:

If you are trying to identify who all in Marketo has a title of "Manager" and group all of the people by opportunity type, what type of report would you use?

1. Program Performance Report
2. Email Performance Report
3. People by Status Report
4. People Performance Report

SECTION 4: SAMPLE QUIZ QUESTION:

When using Email Insights, there are different ways to filter your data. If you have more than one filter in the same category, they will merge and display the amount.

1. True
2. False

I will post the quiz answers next Monday along with the next steps to our program. Remember, the more you engage, the higher the chances are for you to win some awesome swag!! ALSO...we are rewarding engaged aspirants with a 50% certification exam voucher, so please fill out the following survey for a chance to receive a big discount:  https://forms.office.com/r/M0QZUCbAKG

In the meantime, please reply to this post with your quiz answers and do not hesitate to reach out with any other questions, thanks!!

Erin

[JeffHensiek]

Ok - going to take a stab at the quiz questions for this week...

what type of report would you use?

3 - People by Status Report

If you have more than one filter in the same category, they will merge and display the amount.

1 - True

Those are my guesses.

Who's next to guess?!?!?

[JeffHensiek]

For those who have already posted answers to this weeks quiz questions... it looks like we're all coming up with different answers.  This is exciting because it allows all of us to have a brief discussion as to what is the right answer.

So, I'll take the first stab and tell tell you what I was thinking - and I totally get that I may be wrong.  So, I'm looking forward to the dialogue (and I hope the rest of the group feels comfortable in sharing as well - if not...  that's ok).  

---

If you are trying to identify who all in Marketo has a title of "Manager" and group all of the people by opportunity type, what type of report would you use?

My answer was #3 - People by Status Report.  

My logic:  

• I first ruled out the Email and the program performance reports and was left with the "People Performance Report" and the "People by Status" report.  
• Then, in looking at the definitions of the two reports in the Experience League documentation, I found that the:
  • People Performance Report - was showing more of database growth over time (a.k.a., how many leads did I generate this month)
  • People by Status report - was showing the persons status - E.g., Prospect, Customer, etc.
• In looking at the question, I zeroed in on the phrase "...people by opportunity type".  In my mind, this meant that they were customers, leads, MQL's, etc.
• Therefore, I choose #3 - the People by Status Report

(again... to our group... I'm open to different ways of thinking... so, please feel free to disagree... that's what this group is for - healthy debate)

---

When using Email Insights, there are different ways to filter your data. If you have more than one filter in the same category, they will merge and display the amount.

My answer was 1 - True

My logic:  

• I pulled up the Email Insights report for our Marketo instance and put in a few filters as a way to test the question.  What I noticed is that the filters all acted upon the data that was being displayed... they weren't separated out.  So, I selected "True".

(again... to our group... I'm open to different ways of thinking... so, please feel free to disagree... that's what this group is for - healthy debate)

So, those are my answers and how I came to them.  I'm looking forward to the discussion.

[JeffHensiek]

@ErinPollackQ2 , a Practice Quiz question for you...

I'm working through the study guide and it references that the practice exam is AD4-E555.

However, as I look at the practice exams available, the only one I'm seeing is AD4-E121.  

So, where would I find AD4-E555?

Any thoughts?  And, maybe they are the same exam.

[amackenzie1]

Hi Erin,

My quiz answer for the week are: 

4. People Performance Report

and 

1. True

[JeffHensiek]

@amackenzie1 - 

I debated the People Performance report as well.  I went back and forth and I'm eagerly awaiting the answer from @ErinPollackQ2 , (I know, it's coming soon).

In the near term, would you mind sharing how you came to your solution?

[amackenzie1]

Hi @JeffHensiek , 

I used this resource as a reference: Group Person Reports by Attribute | Adobe Marketo Engage

In a People Performance report, you can group people by an attribute, and then add Job Title is "Manager" in the Smart List. They also have the option to add Opportunity columns! Add Opportunity Columns to a Lead Report | Adobe Marketo Engage

This was my thought process, but I'm also interested to see what the answer is. 

[laevinsdad]

Section 4 sample quiz answers:
People Performance 
False

[JeffHensiek]

Fascinating.. we're all coming in with different answers.  This is GREAT! b/c it spurs the conversation.

@laevinsdad , would you mind sharing how you came to your conclusions?