In case you missed it, here's a recording of the new Email Designer Office Hours on August 27th, 2025.
This session introduced the AI Assistant for content generation in the new Marketo email designer. We demonstrated how to create full email bodies, subject lines, and preheaders using uploaded brand assets (PDFs or content briefs). The walkthrough showed how prompts, tone, and persona targeting shape AI-generated content and how marketers can iterate, rephrase, and refine outputs. The team addressed questions on sending proofs, testing workflows, using brand guidelines for tone and style, inline CSS customization, and HTML editing. Upcoming features like spam scoring integration and background image layering were also previewed.
AI-Generated Timestamps
Introduction and AI Assistant Overview 1:31
Uploading Brand Assets and Context Files 5:00
Generating Email Body Content with Prompts 8:40
Editing Text, Images, and Iterating on Variations 13:25
Creating Subject Lines and Preheaders with AI 19:45
Sending Proofs and Simulating Content 21:30
Training AI with Brand Guidelines and Style Inputs 26:00
Workfront Integration and Workflow Questions 28:33
Using HTML Blocks and Inline CSS Styling 43:03
Background Image Layering and Custom CSS 43:49
Spam Check Integration and Deliverability 50:03
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