Data Management Best Practices – Populate Country with Inferred Country Information

[Brian_Law_MKTO]

Here is an example of a batch data management campaign to populate an empty Country field with the Inferred Country value. In this case I only wanted to populate the Country field if the inferred value isn't "Anonymous Proxy."

Smart Campaign

Populate Country with Inferred Country Value

Smart List

Flow

{{lead.Inferred Country}}

If necessary you can use the ‘Add Choice’ logic in the Change Data Value flow step to change the Inferred Country value to a different value.

Schedule

Run daily in the middle of the night.

Notes:

• Create the campaign as a trigger campaign if you need low latency. Here is an example of building a trigger campaign.
• Information about using Inferred Country
• Information about using Inferred State