Wonder what Marketo's social capabilities are? A recent client of mine did too. I created this overview deck to help give a bird's eye view of what you can do with social in Marketo. It covers native functionality, e.g. our social apps, as well as LaunchPoint integrations and custom build. It's by no means exhaustive, but it'll give you a good sense of where to start and more.
In this deck, I break out our social capabilities into 4 areas:
- Social Sharing
- Social Advertising
- Social Measurement
- Social Data
For each capability, there are links to our product docs pages for more information.
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